Listen free for 30 days

Listen with offer

Preview
  • The Irresistible Offer

  • How to Sell Your Product or Service in Three Seconds or Less
  • By: Mark Joyner
  • Narrated by: Mark Joyner
  • Length: 3 hrs and 42 mins
  • 4.7 out of 5 stars (30 ratings)

£0.00 for first 30 days

Pick 1 audiobook a month from our unmatched collection - including bestsellers and new releases.
Listen all you want to thousands of included audiobooks, Originals, celeb exclusives, and podcasts.
Access exclusive sales and deals.
£7.99/month after 30 days. Renews automatically. See here for eligibility.

The Irresistible Offer

By: Mark Joyner
Narrated by: Mark Joyner
Try for £0.00

£7.99/month after 30 days. Renews automatically. See here for eligibility.

Buy Now for £10.99

Buy Now for £10.99

Pay using card ending in
By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.

Summary

The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business, a method that is simultaneously socially responsible and far more effective than "old marketing". This new way is The Irresistible Offer.

When Domino's Pizza gave their customers an offer they couldn't refuse, "30 minutes or less" or the pizza was free, Domino's grew from a single store to a $4 billion chain. New marketing guru Mark Joyner defines and explains this revolutionary selling philosophy and helps you apply it to your own business. He examines the elements that make up The Irresistible Offer and presents a formula for creating one of your own and tools to help you estimate the effectiveness of your offer in advance.

The clock is ticking. Don't manipulate your customer. Manipulate your offer instead so customers find it, and your company, truly irresistible!

©2005 Mark Joyner, published by arrangement with John Wiley and Sons, Inc. (P)2006 Gildan Media Corp
activate_Holiday_promo_in_buybox_DT_T2

Listeners also enjoyed...

$100M Offers cover art
Traffic Secrets cover art
Magnetic Marketing cover art
The Ultimate Sales Letter, 4th Edition cover art
The Ultimate Sales Machine cover art
No B.S. Marketing to the Affluent cover art
The Robert Collier Letter Book cover art
Getting Customers cover art
Launch cover art
Magnetic cover art
Channels of Profit cover art
Ready, Fire, Aim cover art
Buy Now cover art
Private Label Millionaire Secrets cover art
The 1-Page Marketing Plan cover art
Overdeliver cover art

Critic reviews

"I've read every book on marketing printed in the last 150 years. This is the first breakthrough in over 50 years." (Dr. Joe Vitale, author of The Attractor Factor)

What listeners say about The Irresistible Offer

Average customer ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    24
  • 4 Stars
    4
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    1
Performance
  • 5 out of 5 stars
  • 5 Stars
    22
  • 4 Stars
    4
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 4.5 out of 5 stars
  • 5 Stars
    21
  • 4 Stars
    4
  • 3 Stars
    2
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

A Great Way To Explain What Your Offering & Make It Irresistible

A great book, mark is a great thinker & marketer, have just got his BigBrainButton.com glad I did :)

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    5 out of 5 stars

Great way to sharpen your sales message

A must read for any business newbies. So many new businesses have a hard time explain what they offer. This book is definitely the key to not only sharpen the message but to make it appealing.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

Old but gold

Thank you Mark for putting this great book into audio format for us! Eagerly awaited!

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars

A new approach to selling

A 21st century skill of selling unravelled. Use the techniques to get ahead in life.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

A Masterpiece

Would you recommend this audiobook to a friend? If so, why?

I would recommend this book because it succinctly explains the most important component in keeping your customers happy and making a sale every time...MAKE THEM AN IRRESISTIBLE OFFER. A must read/listen!!!

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

amazing!

I loved it! it was more than I expected, just what I was looking for!
I have a workbook that I can listen to over and over and apply to all areas of my life

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    1 out of 5 stars

cheap and nasty

This book is all sizzle, no steak. Avoid.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful