• School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast

  • By: Dave Jackson
  • Podcast

School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast

By: Dave Jackson
  • Summary

  • You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.
    2024 Dave Jackson
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Episodes
  • Why SNL’s 50th Is a Goldmine of Podcasting Wisdom!
    Feb 17 2025

    We're diving into the wild world of podcasting and pulling some juicy lessons from the legendary Saturday Night Live as it hits the big 5-0. Seriously, SNL didn’t just survive; it thrived, and we’re here to steal some of that magic for our own shows. From knowing your audience to embracing the weirdness, there’s a treasure trove of insights that can help us all level up our podcasting game. Forget about being boring—SNL took risks, and guess what? It paid off! So, buckle up and get ready to channel your inner SNL spirit, because we’re about to get creative and maybe a little absurd.

    Takeaways:
    • SNL stands the test of time, and so should your podcast; don’t be boring!
    • Know your audience, but also create content you want to see; it's a balance!
    • Embrace weirdness in your podcast; it keeps things fresh and fun for everyone!
    • Experimentation is key; SNL’s success came from trying new things, so should you!
    • If you get bored, so will your listeners; keep it exciting or risk losing them!
    • Word of mouth matters; promote your podcast like SNL promotes its guests!

    Mentioned in this episode:

    Do You Need a Podcast Coach

    Bill Gates, Steve Jobs, Oprah Winfrey, and many others have had COACHES to help them with an outside view to help them shape their content. I will start my 20th year in podcasting and would love to help you follow the best practices of podcasting, and avoid the common mistakes and avoid those steps that lead to burnout.

    School of Podcasting

    I'd Love To Meet You - Here is Where I Will Be

    I will be manning the Podpage booth at Podcast Movement in Chicago and Dallas. For more information go to www.schoolofpodcasting.com/where If you would like to me speak at your even (on or offline) go to www.schoolofpodcasitng.com/contact

    Where Will I Be?

    Check Out Dave's Newsletter With Behind the Scenes Content

    In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community

    Podcasting Observations

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    50 mins
  • Who Knew Podcasting Could Lead to THIS? 20 Years of Gamertag Radio with Danny Peña
    Feb 10 2025

    Danny Pena is back on the mic, and let me tell you, he’s got stories that’ll make you believe in the power of podcasting. After 20 years of grinding with Gamertag Radio, Danny shares all the wild opportunities that have come his way, and trust me, it's not just luck; it's hustle. Danny DOES THE WORK.

    From interviewing gaming legends to landing a gig at the New York Stock Exchange, Danny shows us that if you know your audience and stay true to yourself, the sky's the limit. We dig into how he built connections that led to his success, proving that networking isn’t just a buzzword—it’s the real deal. So grab your headphones and get ready to be inspired—this is one ride you don’t want to miss!

    Takeaways:
    • Danny Pena has been podcasting for 20 years, proving that persistence pays off.
    • Building relationships through podcasting can lead to incredible opportunities and experiences.
    • Getting to know your audience is key to creating content they love and respond to.
    • Danny's success shows that focusing on impact rather than just numbers can lead to growth.
    • Networking in person is crucial; nothing beats face-to-face connections for opportunities.
    • Opportunities arise from being genuine and building a solid reputation in your field.

    Links referenced in this episode:

    • schoolofpodcasting.com - use the coupon listener
    • gamertagradio.com
    • https://www.dannyandriana.com/ <
    • Danny Peña: Keep it Fun and Master Your Craft -EP827
    • Danny Peña Is On a Mission For Additional Listeners - EP633
    • Commitment to Community: How Danny Peña Grew His Podcast Audience - RP506
    • The Danny and Riana Show

    Mentioned in this episode:

    Question of the Month: Podcasting Pet Peave

    You're listening to a podcast, and someone does _______ and you just roll your eyes, maybe skip this episode, maybe unfollow. What is your top podcast pet peeve? Be sure to mention the name of your show, a little bit about it, and your website address (so I can link to it in the episode description). I need your answer by 2/21/25

    Question of the Month

    Do You Need a Podcast Coach

    Bill Gates, Steve Jobs, Oprah Winfrey, and many others have had COACHES to help them with an outside view to help them shape their content. I will start my 20th year in podcasting and would love to help you follow the best practices of podcasting, and avoid the common mistakes and avoid those steps that lead to burnout.

    School of Podcasting

    I'd Love To Meet You - Here is Where I Will Be

    I will be manning the Podpage booth at Podcast Movement in Chicago and Dallas. For more information go to www.schoolofpodcasting.com/where If you would like to me speak at...

    Show More Show Less
    54 mins
  • The Secret to High-Quality Content
    Feb 3 2025

    YouTube just dropped a report on what makes content good, and spoiler alert: it’s not just about looking pretty. Turns out, folks care way more about what’s being said than how fancy the background is. If you want to create stuff that really resonates, whether it's on YouTube or just in audio, you gotta aim for emotional connection. You know, the kind that makes you laugh, cry, or think, not just scroll mindlessly. So, if you’re ready to step up your content game and stop stressing over that bowl of cereal in the background, stick around!

    YouTube just dropped a bombshell report on what makes content tick, and honestly, it's a game-changer for all of us trying to create stuff that doesn't suck. So, I dove deep into this thing, and guess what? Turns out, whether you're slinging videos or just talking into a microphone like yours truly, the core principles of good content are pretty much the same. They say good content should make you laugh, cry, or at least think a little—basically, it needs to resonate. And if you're worried about your background lighting or if your hair is on point, spoiler alert: it doesn't matter as much as you think. We're talking about a study that found less than 1% of viewers care about visuals, and really, if your audio is clear and your video isn't shot in a black hole, you're already ahead of the game.

    But let's dive into the juicy bits. The report highlighted that emotional engagement is key. If your content doesn't hit people in the feels, you're just another background noise in their lives. And I get it; we all want to be relatable. If viewers can see themselves in your stories, you're golden. Authenticity is the name of the game—be real, be you, and stop trying to copy what everyone else is doing. This isn't a high school talent show where you're just trying to impress the popular kids; it's about creating a connection. So, whether you’re crafting a podcast episode or filming a YouTube video, focus on being genuine and let your unique voice shine through.

    To wrap it up—what I gleaned from this report is that content creation isn't just about looking good or having the fanciest gear. It's about creating something that makes people feel like their time was well spent. And if you can throw in a good story or two, you’re well on your way to winning their hearts (and ears). So roll up your sleeves, get comfy with your mic or camera, and remember: it's all about the content, my friends.

    Takeaways:
    • YouTube's report shows that content is about connecting emotionally, not just visuals.
    • Good content should make people feel something, whether it's laughter or nostalgia.
    • Don't stress about backgrounds or fancy gear; clear audio is what really matters.
    • Being authentic and relatable is key to engaging your audience effectively.

    Mentioned In This Episode:

    School of Podcasting

    Coach Builder: How to Turn Your Expertise Into a Profitable Coaching

    School of Podcasting Audience Survey

    Joe Rogan Episode 1

    Jim Harold Paranormal Podcast

    Mentioned in this episode:

    I'd Love To Meet You - Here is Where I Will Be

    I will be manning the Podpage booth at Podcast Movement in Chicago and Dallas. For more information go to www.schoolofpodcasting.com/where If you would like to me speak at your even (on or offline) go to...

    Show More Show Less
    46 mins

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