Listen free for 30 days

Listen with offer

Preview

  • Predictive Analytics

  • The Power to Predict Who Will Click, Buy, Lie, or Die
  • By: Eric Siegel
  • Narrated by: Nicolas D. Frantela
  • Length: 10 hrs and 7 mins
  • 3.5 out of 5 stars (10 ratings)

£0.00 for first 30 days

Try for £0.00
Pick 1 audiobook a month from our unmatched collection - including bestsellers and new releases.
Listen all you want to thousands of included audiobooks, Originals, celeb exclusives, and podcasts.
Access exclusive sales and deals.
£7.99/month after 30 days. Renews automatically. See here for eligibility.

Predictive Analytics

By: Eric Siegel
Narrated by: Nicolas D. Frantela
Try for £0.00

£7.99/month after 30 days. Renews automatically. See here for eligibility.

Buy Now for £18.99

Buy Now for £18.99

Pay using card ending in
Switch payment method
By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.

Summary

"Mesmerizing & fascinating..." (The Seattle Post-Intelligencer)

"The Freakonomics of big data." (Stein Kretsinger, founding executive of Advertising.com)

Award-winning | Used by over 30 universities | Translated into nine languages

An introduction for everyone. Rather than a "how to" for hands-on techies, this book - now in its revised and updated edition - serves lay listeners and experts alike by covering new case studies and the latest state-of-the-art techniques.

In this rich, fascinating, and surprisingly accessible introduction, leading expert Eric Siegel reveals how predictive analytics works and how it affects everyone every day.

Trendsetters like Chase, Facebook, Google, Hillary for America, HP, IBM, Match.com, Netflix, the NSA, Pfizer, Target, and Uber are seizing upon the power of big data to predict human behavior - including yours.

Why? Predictive analytics reinvents industries and runs the world. Listen to this book to discover how it combats risk, boosts sales, fortifies health care, optimizes social networks, toughens crime fighting, and wins elections.

©2016 Eric Siegel (P)2015 Eric Siegel
activate_Holiday_promo_in_buybox_DT_T2

Listeners also enjoyed...

 The Mathematical Corporation cover art
Storytelling with Data cover art
A Human's Guide to Machine Intelligence cover art
Algorithms to Live By cover art
Too Big to Ignore cover art
Artificial Intelligence for Marketing cover art
Rewired cover art
A Brief History of the Samurai cover art
Unfamiliar Fishes cover art
The First Mile cover art
Big Data, Big Analytics cover art
The AI Delusion cover art
AI for Marketing and Product Innovation cover art
Nobody's Fool cover art
Analytics cover art
A Spy's Guide to Thinking cover art

What listeners say about Predictive Analytics

Average customer ratings
Overall
  • 3.5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    6
  • 3 Stars
    1
  • 2 Stars
    1
  • 1 Stars
    1
Performance
  • 4 out of 5 stars
  • 5 Stars
    4
  • 4 Stars
    2
  • 3 Stars
    2
  • 2 Stars
    0
  • 1 Stars
    1
Story
  • 3.5 out of 5 stars
  • 5 Stars
    3
  • 4 Stars
    2
  • 3 Stars
    2
  • 2 Stars
    1
  • 1 Stars
    1

Reviews - Please select the tabs below to change the source of reviews.

Audible.co.uk reviews

Amazon reviews
Sort by:
Filter by:
  • Overall
    2 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    2 out of 5 stars
Profile Image for Jason Newbatt

Good overview but no technical content

I wanted to understand how Predictive Analytics are implemented and the techniques that can be used. This book provides a good general overview of Predictive Analytics but seems to dwell onerously on convincing the reader that the subject is worth its weight, and less on practical techniques and processes.

Report this

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

5 people found this helpful