I'm Feeling Lucky cover art

I'm Feeling Lucky

The Confessions of Google Employee Number 59

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I'm Feeling Lucky

By: Douglas Edwards
Narrated by: Douglas Edwards
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About this listen

Comparing Google to an ordinary business is like comparing a rocket to an Edsel. No academic analysis or bystander's account can capture it. Now Doug Edwards, Employee Number 59, offers the first inside view of Google, giving listeners a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company.

Edwards, Google's first director of marketing and brand management, describes it as it happened. We see the first, pioneering steps of Larry Page and Sergey Brin, the company's young, idiosyncratic partners; the evolution of the company's famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently); the development of brand identity; the races to develop and implement each new feature; and the many ideas that never came to pass. Above all, Edwards - a former journalist who knows how to write - captures the Google Experience, the rollercoaster ride of being part of a company creating itself in a whole new universe.

I'm Feeling Lucky captures for the first time the unique, self-invented, yet profoundly important culture of the world's most transformative corporation.

©2011 Douglas Edwards (P)2011 Audible, Inc.
Business Christianity Economics Entrepreneurship Employment Inspiring Thought-Provoking Project Management
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Critic reviews

"This lively, thoughtful business memoir is more entertaining than it really has any right to be, and should be required reading for startup aficionados." ( Publishers Weekly)
"Douglas Edwards is indeed lucky, sort of an accidental millionaire, a reluctant bystander in a sea of computer geniuses who changed the world. This is a rare look at what happened inside the building of the most important company of our time." (Seth Godin)
"Douglas Edwards recounts Google's stumble and rise with verve and humor and a generosity of spirit. He kept me turning the pages of this engrossing tale." (Ken Auletta, author of Googled: The End of the World as We Know It)
“With a warm, approachable tone and perfect pacing, Edwards narrates his detailed account of his experiences as an early employee of Google, Inc….Edwards seems a natural as he provides a highly listenable audio performance….the listener walks away with a better understanding of how true organizational creativity and brilliant technical engineering can impact the human condition and world culture.” ( AudioFile)

What listeners say about I'm Feeling Lucky

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  • Overall
    4 out of 5 stars
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    3 out of 5 stars

Entertainingly written insight into the early years of Google

I had just listened to Steve jobs autobiography and (early head of Google HR) Laszio Bock's 'Work Rules' which put this put into interesting context.

Doug gives a self aware and entertaining account of his time at Google. However, unlike the previous two books, it didn't really leave me feeling inspired in my own work. It was more the story of a bright man working among outstandingly gifted, difficult, fantastic people who push boundaries, and how he coped working with them and their 'out there' ideas.

As most of us reading this can't claim to be a Steve jobs or Sergey Brin, reading about a working among people of that ilk in pioneering tech start up still offers fascinating insight. And from an honest, humorous and 'real' perspective. Really enjoyed it.

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  • Overall
    5 out of 5 stars
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Brilliant

Great story, well read and brilliantly written! Interesting for anyone who has started a business or even just knows who Google are! So that's everyone! Highly recommended!

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

Surprising insight into Google

By far the most gripping book I've listened to on Audible ever. Don't be discouraged by uninspiring cover, the story, the narration is excellent. Reveals the moral background of Google founders and early employees and gives you a great insight into their motivation to improve things. Awesome!

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  • Overall
    4 out of 5 stars

Understand the good and the bad from Google

This is a great book to understand the good and the bad things of Google. It provides a unique perspective of one of the first employees of the company, who wasn't part of the hardcore engineer team that led and continue leading the company.

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  • Overall
    3 out of 5 stars
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    3 out of 5 stars
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    4 out of 5 stars

Very pleased with himself

While the tale of what went on inside Google is fascinating, I couldn’t help thinking the author really loved himself and saw everything through that filter.
That really spoiled the story for me and to be honest I unexpectedly couldn’t wait for the end although he only became more entitled on becoming a squillionaire.

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    5 out of 5 stars
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Wonderful book and well read!

Where does I'm Feeling Lucky rank among all the audiobooks you’ve listened to so far?

Best so far although only my third audiobook.

What did you like best about this story?

I really got a feel for what it would have been like to work at a company like Google in its start up days.

Have you listened to any of Douglas Edwards’s other performances? How does this one compare?

No just this one. The narration really Made this story for me. Having the author read his own story gives it a real personal touch that I love.

Was this a book you wanted to listen to all in one sitting?

Yes, I often sat in my car at the end of my commute for an extra five minutes listening!

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

A brilliant insight into how Google began.

One of the best books I've listened to on Audible. I was hooked from the beginning to end.

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

Fantastic Book!

Would you listen to I'm Feeling Lucky again? Why?

I wouldn't listen to the book again, that's not because I didn't enjoy it though, it's just because I don't listen too or read books twice.

Who was your favorite character and why?

Douglas Edwards! He was the star of the book as the book was written about his time at Google. He was an extremely interesting and very funny man too, he made the story of Google a lot more interesting than it would have been otherwise.

What does Douglas Edwards bring to the story that you wouldn’t experience if you had only read the book?

His humour and knowledge that wouldn't have come across to me if someone else had been reading the book

Was there a moment in the book that particularly moved you?

The ending as I didn't think it would end as abruptly as it did and in the manor that it did

Any additional comments?

Fantastic all round story with the narrator being the man who wrote the book!

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

A very forgiving person

Douglas Edwards reads his own, incredible story, very well.

It is a class lesson in marketing and communications, having to work with bright people, whose lack of knowledge and experience in communications led Douglas to have to explain everything, be overruled, be proven right and not be properly appreciated or respected.

He earned every cent.

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  • Overall
    3 out of 5 stars
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    3 out of 5 stars

Just a confession and nothing more..

It sounded to me like a 'cry over the shoulders' autobiography story of a person who did not belong to the place he was in.

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1 person found this helpful