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Business for Authors. How to Be an Author Entrepreneur
- Narrated by: Joanna Penn
- Length: 6 hrs and 22 mins
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Business for Authors. How to Be an Author Entrepreneur
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Summary
Everything you need to run your business as an author. This is not a book on creativity or the craft of writing. This is not a book for hobbyists. This is a book that will take your writing into the realm of actually paying the bills. You will learn how to go from being an author to running a business as an author. In the book you will discover:
Part 1: From Author To Entrepreneur: The arc of the author's journey, definition of an author-entrepreneur, deciding on your definition of success and why it's important as well as what you want for your life. Part 2: Products and Services: How you can turn one manuscript into multiple streams of income. Part 3: Employees, Suppliers and Contractors: The team you need to run your business as an author-entrepreneur. Your role as author and what you're committing to in the business. Part 4: Customers: Who are your customers, and what do they want? Part 5: Sales and Distribution: How to sell through distributors and your options, plus all the information you need to sell direct. Part 6: Marketing: Defining and reframing marketing so you feel more comfortable with it as well as key overarching concepts for book-based marketing, author-based marketing, and customer-based marketing. Part 7: Financials: The money mind-set, revenues, and costs of the author business and how to make a profit. Part 8: Strategy and Planning: Developing your business plan and managing your time. The long-term view and the process for becoming a full-time author if you choose that route.
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- Natalie
- 13-09-18
Essential Listening!
It was actually lovely to hear Joanna read this book out - especially after listening to so many of her podcast episodes!
The book itself is absolutely essential listening in order to get realistic advice of how to make money sustainably from your books. It not only dispelled some myths I had hung onto, but also opened up new exciting possibilities that I hadn't even considered.
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- GIBA
- 28-05-21
Fantastic!
Full of detailed advice on editing, publishing and finance. Uplifting and relatable. Advantages and disadvantages of publishing deals and self publishing are highlighted. The author gives a balanced outlook on the publishing landscape and asks questions to help the reader make lifestyle choices. Highly recommend.
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- Squeaky Joe
- 03-08-19
Essential advice for authors
Like many indie authors, I soon discovered Joanna Penn. Her podcasts, books, videos and courses are packed with useful advice and tips and this book is no different. Using her own experiences of good and not-so-good choices on the path to author success, Ms Penn not only has a lot of essential advice on running a business as an author, but is able to illustrate the effects of her own decisions from her experience, rather than simply dishing up generic information. With its subtitle ‘How to be an Author Entrepreneur’ this is the perfect book to help new and established authors through the minefield of keeping on top of all the stuff that gets in the way of writing.
I bought both the audio and paperback versions of this as, while listening to Joanna’s voice is very nice, it’s great to have the paperback as a handy reference backup.
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- Connor Whiteley
- 23-09-19
Great book
Always like joanna as a speaker
It's filled with detailed information that would make anyone a business person by the end and it would answer ALL of your business questions.
Even as a person with a background in business studies it still contained useful information.
So please give it a go!
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- Joe Hinchliffe
- 18-04-16
Lots of info
Great audio book for aspiring authors who's aim is to make a full time income working the hours they chose!
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- Amazon Customer
- 19-09-21
the perfect pep talk
I've followed Joanna's work for years. She's my unofficial mentor and her books always teach me something valuable.
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