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Asking Questions the Sandler Way

Or: Good Question - Why Do You Ask?

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Asking Questions the Sandler Way

By: Antonio Garrido, David Mattson - foreword
Narrated by: Bruce Mann
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About this listen

When does the sales process really begin? Some say that sales starts at the very first "hello". Everything before that first critical opening word, these people say, is marketing; everything after that is sales. Others say that the real work of sales doesn't begin till the prospect first says, "No". "Otherwise", they insist, "it's just order-taking".

Antonio Garrido's Asking Questions the Sandler Way rejects both of those answers. It holds that selling begins when you start asking good questions. This book is about asking the right questions, so that both the seller and the buyer discover the right solution as efficiently and as effectively as possible - even if they discover that the right solution right now is for the prospect to buy from the competition. Although that may be an unconventional selling standard, it's a powerful and extremely effective one.

This book is about not looking, sounding, or thinking like the average salesperson. It's about keeping barriers down and communication lines open. It's about getting to the right solution, faster, more efficiently, and with less stress. It's about asking the right questions, in the right way, at the right time, for the right reason. It's about asking questions the Sandler way.

©2017 Sandler Systems, Inc. (P)2020 Gildan Media
Sales & Selling
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What listeners say about Asking Questions the Sandler Way

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Content great, narration bad.

Great information. I think they got lazy and got a AI bit to convert the texts to speech for the audio. Shame.

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Terrible narration

Sounds like a poor text to voice application being used. Try listening on double speed, it will halve your misery of listening to this.

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    3 out of 5 stars

Don’t waste your money on this

I’m a big fan of Sandler. I’ve paid serious money to attend their courses. It’s an organisation with 250 offices worldwide. The narration says Bruce Mann which I believe is a text to speech voice called Bruce and it’s a male voice - therefore Mann.
How cheap and nasty of Sandler to trick people with this. This book ‘content as good as it is’ is an afront to the whole Sandler system and is actually breaking trading standards as pertaining to be something it is not.
With all the income Sandler makes for the sake of $2000 with findaway voices you could have provided an excellent book. This is shocking.
I hope this is not the direction Sandler is travelling. David Sandler will be spinning in his grave if this is the stewardship looking after his legacy.

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The worst narrated book on Audible

The narration on this book is that unbelievably bad that, despite really wanting to listen to the content after listening to other books in the series, I had to stop listening within 20 minutes. I can't believe someone signed off on this. Truly awful

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Narration

I’m sure the content of this book is good, but I’m only 2 minutes in and already way annoyed by the narration voice. Like a human pretending to be a robot , I can’t even pay attention to the content. Sorry Bruce, don’t know how you got this gig or who gave it to you but it takes away from the material

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Terrible!

The narration in this book actually caused physical pain. I tried to get through chapter one, but it was so bad that i had a headache. I'm glad it was a free download!

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